Ameliorate lands at Tesco in major retail roll-out
British dermatological skincare brand Ameliorate is now available in 116 Tesco stores across the UK, bringing its products within easy reach of everyday shoppers.
Developed with dermatological expertise and manufactured in the UK, Ameliorate uses clinically backed ingredients to support and maintain the skin’s natural moisture barrier.
The Tesco launch across England, Wales, Scotland and Northern Ireland features the brand's Transforming Body Lotion, its flagship product.
Formulated with AHAs and Sweet Almond Oil, the lotion is designed to improve rough, dry and bumpy skin while helping reduce ingrown hairs and razor bumps.
The Transforming range is now available in the skincare aisle, allowing shoppers to incorporate targeted, dermatologist-approved care into their regular routines.
Mandy McCulloch, Global General Manager at Ameliorate, said: "Seeing the new-look brand on shelf in Tesco is a real milestone moment.
"From strategy and packaging evolution to retailer collaboration and launch execution, this partnership demonstrates how clinically proven skincare can be made accessible and convenient for everyday consumers."
To mark the launch, Tesco Clubcard members can receive 25% off the Ameliorate range until 11 April 2026.
