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Ariana Grande announces launch of r.e.m. beauty brand

Sophie Smith
09 November 2021

Ariana Grande is set to globally launch her new brand, r.e.m beauty, on 12 November 2021, with its debut collection titled Chapter 1.

R.e.m beauty was founded and created by Grande, with the brand inspired by the popstar's signature looks and makeup routine.

Described by the brand, the Chapter 1 collection consists of graphic eyes and flutter-worthy lashes to extragalactic highlights and lips that make a statement.

The vegan and cruelty-free range includes an eyeliner marker, liquid eyeshadow, highlighter topper and plumping lip gloss, with most products available in a wide selection of shades.

Priced between £15 and £22, the collection will be available to purchase online via the r.e.m beauty website.

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