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Armani Beauty launches at Boots

Sophie Smith
22 September 2022

Luxury cosmetics brand Armani Beauty has announced its launch online and in select Boots stores across the UK.

Launching in-store from late September, the luxury brand will be available to purchase at Boots stores in Manchester Trafford, London Covent Garden, Newcastle, Manchester Market Street and Glasgow Fort.

For over 20 years, Armani Beauty has delivered its range of luxury makeup, skincare and fragrance. It is part of the Armani Group, which owns Giorgio Armani, Emporio Armani and A/X Armani Exchange.

The Armani Beauty offering at Boots includes the brand's bestselling Luminous Silk foundation, Lip Maestro lipstick, Eyes to Kill mascara, Eye Tint eyeshadow and Neo Nude makeup range.

The launch expands Boots' premium beauty offering, which also features brands such as Dior, YSL and Clarins.

Earlier this month, Boots announced the appointment of Anthony Hemmerdinger as its new Retail Director.

The health and beauty retailer also recently announced the launch of its upcoming marketplace, which will welcome third-party brands to its digital offering and extend its range of products available from Spring 2023.

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