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Beauty Pie and Tropic Skincare among top 'women-powered' UK firms

TheIndustry.beauty
17 September 2024

Beauty Pie and Tropic Skincare are among the fastest-growing UK businesses led by women – while fitness influencer and entrepreneur Grace Beverley has emerged as a rising star, a new report has found.

JP Morgan Private Bank found in its annual report that investment in "women-powered" businesses has tripled over the past decade.

Digital bank Starling, which was founded by Welsh entrepreneur Anne Boden, took the number one spot in this year’s list of 200 firms after doubling sales in 2023 and rapidly expanding staff across the UK.

Skincare and beauty retailer Beauty Pie came in at number two, having been launched in 2015 by Soap & Glory founder Marcia Kilgore and securing £126 million in equity investment since, the analysis showed.

Tropic Skincare

Tropic Skincare, which is run by Susie Ma – a former contestant on The Apprentice who went on to secure investment from Lord Alan Sugar, was also a top contender, as well as restaurant chain Daisy Green.

The report analysed 14,555 companies in the UK led by women, ranking the top 200 based on growth in sales and headcount.

That covered companies that are not only founded or led by women, but that have a management team comprised of at least 50% women, or are majority-owned by women.

They were also identified as being high-growth, which includes things like securing equity investment or receiving grant funding.

Tala and Shreddy founder Grace Beverley was picked as a "rising star" in the report, having started her career posting fitness content online at the age of 18.

The 27-year-old entrepreneur said the industry "desperately" needs more support in "creating networks of female founders" to support entrepreneurs and help women access funding.

Tropic’s Susie Ma said: "I’d like to see more female investors being championed and more women with decision-making power at investment funds."

Meanwhile, the analysis showed that the proportion of fast-growing firms powered by women grew to nearly 30% in 2024, from about 18% in 2021.

They secured more than £4 billion in private investment in 2024, up from £781 million a decade earlier, whilst the number of deals struck nearly tripled.

When it comes to the number of equity investment deals, meaning when a firm secures investment in exchange for a stake in the business, digital technology firms were front-runners in 2023.

Internet platforms, software-as-a-service, and analytics, insights and tools were the top sectors for investment, while artificial intelligence was also a key industry among women-led firms, the data showed.


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