Boohoo to launch own brand make-up line

Young fashion etailer Boohoo is launching its own-brand cosmetics line later this month.

The range will include include lipsticks, contour and highlighting palettes, eyeshadows and primers and will be priced between £4 and £19. Boohoo said the trend-led collection, which comes in matte black packaging, will suit "the needs of everyone from make-up professionals to beauty novices".

Boohoo's announcement comes hot on the heels of a similar announcement from etail giant ASOS whose own "Millennial pink"-packaged make-up line also launches this month, priced between £5 and £10.