Bloom and Blossom continues expansion with nationwide launch at Boots

British bodycare brand Bloom and Blossom has launched into Boots stores nationwide, marking a significant milestone for the business as it continues to grow. 

Its new partnership with the high street chain builds on the brand's ambition to become "the bodycare companion to women at each key life stage, in an easily accessible way".

The product line-up includes Bloom and Blossom's Wonder Worker Multi-tasking Balm, Booty Gains Bum, Hips & Stomach Firming Cream and All Night Long Calming Sleep Spray, as well as its award-winning pregnancy range.

Experts in pregnancy, menopause, active bodycare and wellness, Bloom and Blossom was founded by sisters-in-law and mothers Julia Yule and Christina Moss in 2010.

Designed by women for women, the business is crafted with active ingredients to protect, hydrate and nourish skin.

It focuses on building body confidence by providing solutions to skincare concerns from stretch marks to poor circulation, working to enhance and improve rather than perfect.

Already available at the likes of Marks & Spencer, Waitrose, Debenhams, NEXT and Oliver Bonas, the brand's launch at Boots expands its UK presence and accessibility even further.

Co-founders Julia Yule and Christina Moss, said: "We have built our brand as we have grown as women, championing body confidence and disrupting the bodycare market across all the key life stages from pregnancy to menopause, performance bodycare to wellness and sleep.

"Our launch into Boots is a pivotal moment for the brand and a real 'pinch me' moment for us personally."