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Coty appoints new General Manager at Kylie Cosmetics

Sophie Smith
17 November 2025

Coty has named Nicolas Tordjman as General Manager of Kylie Cosmetics, succeeding Vanessa Reggiardo, who has been promoted to Executive Vice President of Global Brands & New Product Development.

The company said Tordjman has been a key driver behind the brand's global expansion and category growth, leading several product launches, including the Skin Tint Blurring Elixir and the Cosmic Kylie Jenner fragrance franchise.

Since January 2024, he has served as Senior Vice President of Global Business Development at Kylie Cosmetics, building on a distinguished career at Coty that began in 2007.

Prior to this, Tordjman held roles at Procter & Gamble, strengthening his expertise in the beauty and consumer goods sectors.

Meanwhile, Reggiardo - who served as General Manager of Kylie Cosmetics since October 2021 - will spearhead Coty’s innovation agenda for consumer beauty in her new role as Executive Vice President of Global Brands & New Product Development.

Kylie Cosmetics, founded by reality TV star and makeup mogul Kylie Jenner in 2016, has become a global beauty phenomenon. Its iconic lip kits, featuring liquid lipsticks and matching lip liners, were an instant hit, catapulting the brand to fame.

Over the years, Kylie Cosmetics has expanded its product line to include a wide range of new makeup launches, along with skincare essentials and fragrances.


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