Debenhams reopens with new beauty store in Manchester
Debenhams has opened its new flagship beauty store at the Manchester Arndale shopping centre.
Spanning across two floors and 7,552 sq. ft of retail space, Debenhams hopes the store will offer a fresh, modern and unique space for customers to experience the latest in beauty first-hand.
Emphasised by retailer, the store reflects its new vision and takes inspiration from high-end beauty and fragrances brands, that will be housed within the store.
The opening of this Debenhams Beauty store is the retailer's first physical store since the brand was acquired by Boohoo Group earlier this year.
Jeanette Whithear, Homeware and Beauty Director at Debenhams, said: “We are delighted to be opening Debenhams Beauty store, within the Manchester Arndale, especially as this is the home of the Boohoo Group. It feels like an organic location for this exciting retail space, within the heart of the city.
"Since April we have reintroduced multiple brands to Debenhams as well as new ones, that have really grown the offering for our customers. With the next step of the Debenhams beauty journey, I’m excited to see the cross over from our digital & physical elements come to life within the space as well as our range of brands increase dramatically into 2022”
On 9 December, Debenhams is inviting customers to come and experience the flagship store at its VIP event. The first 50 customers will receive a beauty goodie bag with purchase on the night, alongside beauty demonstrations, exclusive offers and sampling from beauty brands housed at the flagship.
