Dior unveils new fragrance and skincare for babies
Dior has launched a new luxury skincare and fragrance line for babies and children, scented by renowned perfumer Francis Kurkdjian.
Under the banner of Baby Dior Beauty, the new collection of skincare and fragrance is said to echo the Baby Dior ready-to-wear creations as an "ode to the first steps and emotions of little ones".
"Creations for babies and children, with enchanting worlds and formulas that combine gentleness and poetry to protect their delicate skin," reads the brand's website.
Boasting soft pastel colours and delicate designs, the collection - which includes three skincare products and one fragrance - also features a Toile de Jouy pattern specially created for the occasion by Cordélia de Castellane, Art Director at Dior Baby.
Reminiscent of its first baby perfume line in 1970, Dior has reimagined this offer with a brand-new scent inspired by the "Bonne Étoile" - meaning Lucky Star in English.
Bonne Étoile (£230) is a new scented water for babies and children, developed by Francis Kurkdjian - who joined Dior as Perfume Creation Director in 2021.
The scent evokes "sweet childhood memories" with light notes of fruit, pillowy cotton and velvety petals. It also marks the first baby and children's fragrance to feature an alcohol-free formula, no allergens and 98% natural-origin ingredients.
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Dior has introduced a three-part ritual to delicately care for babies’ and children’s skin, including La Mousse Très Fondante, Le Lait Très Tendre and L'Eau Très Fraiche.
La Mousse Très Fondante
The La Mousse Très Fondante (£80) is a cleansing foam for the face, body and hair. Composed of 95% natural-origin ingredients, the texture gently lathers to envelop skin and hair in a "cloud of tenderness" with subtle pear accents.
Le Lait Très Tendre,
The Le Lait Très Tendre (£95) is a hydrating milk designed to "meet the needs of even the most delicate skin". Hydrating, nourishing and protective of the skin barrier, the product helps to maintain skin's softness and suppleness.
L'Eau Très Fraîche
The L'Eau Très Fraîche (£80) is a no-rinse, soothing cleansing water for babies and children composed of 98%* natural-origin ingredients. It works to gently cleanse, refresh and soothe skin, while maintaining its hydration.