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Dufry brings new retail concept to London Stansted Airport

Sophie Smith
08 August 2023

Travel retailer Dufry has opened a new shop-in-shop at London Stansted Airport as part of the global rollout of its 'mind. body. soul.' retail concept.

The concept has been developed to meet increasing customer interest in purchasing healthier and more sustainable products.

Located within the existing World Duty Free store, the space is designed to transport travellers from the busy airport departure lounge into an "oasis of wellbeing, comfort and happiness".

It features four zones – Better Fitness, Relax, Feel Better and Travel Comfort – allowing customers to discover its range of holiday wellness products and beauty essentials.

Brands include Form Nutrition, BioCol Labs, Vida Glow, Neom Organics, This Works, Anatomē and The Nue Co, amongst others.

Rosemary Brett, Commercial Category Manager for Dufry in the UK, said: "Wellbeing and sustainability are very much a priority for many people now, and our product mix has been tailored to suit the specific wants and needs of travellers visiting our store in London Stansted.

"We are already seeing a positive customer reaction to the introduction of this relaxing and inspiring concept and its collection of products, which are intrinsically linked with wellbeing and overall good health."

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