Face the Future to launch 'On The Road' skincare pop-up this summer

Online retailer Face the Future is launching a roadshow pop-up next month, allowing visitors to explore the latest summer skincare products, trends and innovations.

Running from 15 to 20 August, the pop-up will showcase a variety of prestige beauty brands, including Dermalogica, Bioderma, HydroPeptide and La Roche-Posay.

It will also offer visitors free samples and complimentary La-Roche Posay skincare consultations, as well as a ‘Spin The Wheel’ to win exclusive beauty prizes worth up to £100.

The ‘On The Road’ van will make its first stop at Briggate High Street in Leeds on 15 August. It will then travel to Piccadilly Gardens in Manchester on 16 August, Rotunda Square in Birmingham on 17 August and finish at St Martin-In-The-Field in London on 19 to 20 August.

Julia Barcoe-Thompson, Co-founder and Director at Face the Future, said: “We’re thrilled to be going ‘On The Road’ with our amazing partner brands across the country this August.

"Not only is this a celebration of beauty, and a platform to showcase some of the latest trends and products, but it also provides us with a really exciting and unique opportunity for us to meet and engage with existing and potential customers on a face-to-face basis.

"We’re proud to be a thriving e-commerce business, but this also means that we don’t often get much of a chance to connect with our customers on such a personal level.This activity provides us with the perfect opportunity to get out , talk, listen, provide some advice and guidance, answer questions and actually thank our customers."