Georgia May Jagger pauses MAY Botanicals after three years
Georgia May Jagger is pausing her skincare brand MAY Botanicals after three years, citing a need to focus on her family, modelling career and Bleach London, the haircare brand she co-owns.
Jagger announced the decision through the MAY Botanicals Instagram account, describing it as a personal choice rather than a permanent closure.
“After three incredible years, I’ve made the personal decision to pause MAY Botanicals,” she said. “This wasn’t an easy decision, but it’s the right one for me at this time as I focus on my family, my modelling career, and my other business, Bleach London.”
The announcement did not provide a date for a possible return. Jagger said her interest in ethical and sustainable skincare remains unchanged, adding: “This isn’t goodbye. My passion for ethical, sustainable skincare remains as strong as ever, and I’m excited to see where the next chapter leads.”
She also thanked the brand’s customers, community and team, describing the development of MAY Botanicals as “one of the most rewarding experiences of my life, both personally and professionally”.
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Jagger launched MAY Botanicals in October 2023 as a skincare brand focused on sensitive skin. The proposition combines science-based formulas with natural, responsibly sourced ingredients.
“I could never find exactly what I needed, so I developed a range for anyone wanting to celebrate their skin without compromise. Our formulas combine science-based functionality with responsibly sourced, organic ingredients to create a natural beauty range that actually works,” Jagger said at the time of the launch.
The brand launched with five products, including the Clean Slate Cleanser, Daily Dose Moisturiser, Save Face Spot Solution, Super Balm and Kelp! Seaweed Sheet Mask. It has since expanded to include the Golden Hour Face Oil.
UK customers will have until 9 August to make a final purchase from the skincare collection.
