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Gisou strengthens leadership with new Chief Commercial Officer

Sophie Smith
04 February 2026

Gisou has appointed Emma Bunyard as Chief Commercial Officer, marking a promotion following her arrival at the brand last year.

Bunyard joined Gisou in January 2025 as Managing Director International. Her promotion to the global commercial role reflects an evolution of her responsibilities across the business.

Announcing the appointment on LinkedIn, Bunyard said: "I’m happy to share that I’m starting a new position as Chief Commercial Officer (CCO) at Gisou by Negin Mirsalehi."

Founded by influencer and entrepreneur Negin Mirsalehi, Gisou is a luxury haircare brand inspired by her family’s beekeeping heritage.

Launched in 2015, the brand uses honey and propolis as key ingredients across its product range.

Since its launch, Gisou has expanded internationally and built a strong presence in the prestige beauty market under Mirsalehi’s leadership.

Read TheIndustry.beauty's feature on how Gisou used the power of honey to create one of beauty's buzziest brands. 


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