K-beauty brand Yepoda secures investment to support growth

Korean beauty brand Yepoda has closed a Series B funding round to fuel both market and product expansion.

The new funding round is led by consumer-focused investment firm Verlinvest, with continued participation from Yepoda's existing investors V3 Ventures and JamJar Investments.

It will be used to accelerate Yepoda’s growth across the US and Europe, as well as driving continued product innovation.

Sander Joonyoung van Bladel, co-founder and CEO of Yepoda, said: "We are excited to welcome Verlinvest as our investor in this next phase of growth.

"Its experience in growing strong, sustainable consumer brands is exactly the support Yepoda needs to scale our impact and to make high-quality, effective, and fun K-beauty more accessible to customers worldwide."

Founded in 2020, Yepoda combines Korean skincare innovations with clean and sustainable formulations.

The brand delivered revenue of over €65 million in 2024, with more than one million customers across France, Italy, Spain, the UK and Germany, reflecting 120% growth.

Following a successful launch in the US at the end of last year, the business is continuing to expand its footprint and deepen its retail partnerships in 2025, including a new collaboration with Sephora across Europe.

Ben Black, Executive Director at Verlinvest, said: "We are delighted to be backing Yepoda, accelerating its growth internationally and bringing K-beauty to a wider audience."