La Prairie Group appoints new CEO

Beiersdorf-owned skincare house La Prairie Group has appointed Philippe Lamy as its new CEO.

Effective from 2 April 2022, Lamy will lead the La Prairie Board of Directors at the company’s headquarters in Zurich, Switzerland.

Lamy joins the company after 8 years at Loro Piana. Prior to this, he was Chief Operating Officer for Shang Xia and also spent over 13 years with L’Oréal, where he held a number of positions in the luxury and travel retail divisions.

Patrick Rasquinet will leave the position of CEO after 11 years to focus exclusively on his role on the Beiersdorf Executive Board.

Patrick Rasquinet, Beiersdorf Executive Board Member, said: “In Philippe we have found a strong leader, a forward-thinking strategist and a luxury retail industry insider. He has all the credentials to drive La Prairie forward over the coming years and help the company fulfil its potential of becoming the kind of legendary luxury house that we envision. I am delighted to welcome him to the Beiersdorf Group and to leave La Prairie in his very capable hands. I look forward to working closely with him to make our vision come true.”

Philippe Lamy, incoming CEO of La Prairie, said: “It is a great honour for me to take up this role at La Prairie and I am very excited by the opportunities ahead. I feel truly privileged to be part of the next chapter of La Prairie. It feels good to be back in the skincare industry after over ten years away. I am eager to begin working with Patrick and the board as soon as possible.”