L’Oréal launches new initiative to support hair salons on journey to net zero

L’Oréal has partnered with climate action platform Net Zero Now to help hair salons achieve net zero. 

The Net Zero Salons Programme guides salons through the process of calculating, tracking and reducing greenhouse gas emissions through tailored carbon reduction plans, with the ultimate ambition of certifying as a “Net Zero Salon”.

Salons including Adam Reed, Trevor Sorbie and Linton & Mac are amongst the 17 salons that enrolled on the programme's pilot to help develop the "industry-first" carbon footprint tracker and roadmap.

Open to salons across the UK and Ireland, the initiative aims to make the journey to becoming net zero accessible for all salons by providing personalised and actionable recommendations.

The recommendations includes switching to renewable energy and becoming more energy efficient, improving waste treatment and management, reducing water consumption and heating, and incentivising employees with ride to work schemes.

Data from the Net Zero Salons Programme estimated that the average salon appointment produces 3.1kg of greenhouse gas emissions. In line with Science Based Targets, the scheme will encourage salons to work towards a benchmark of 2kg per salon appointment. If all salons in the UK achieved this benchmark, the industry could remove around 33% of its greenhouse gas emissions.

Thierry Cheval, Managing Director at L’Oréal UK & Ireland, said: “As market leaders, we recognise the important role we play in empowering our business ecosystem such as our salon partners to be more sustainable. We are committed to supporting the future of the sector and we look forward to having salons from across the UK and Ireland join the programme as the industry seeks to take climate reduction action.”

Simon Heppner, Co-Founder of Net Zero Now, said: “We are very excited to introduce this industry-first roadmap and tool for the salon sector in partnership with L’Oréal. This programme is open to all salons, empowering the whole industry to play its part in tackling the climate crisis and meeting the growing expectations of consumers and employees.

The programme is part of L’Oréal Group’s wider 2030 sustainability roadmap. As part of this, L’Oréal has committed to supporting its partner salons - and the wider industry - to adopt more sustainable business practices through its existing Hairstylists for the Future programme.