Naturopathica to launch in UK online and via London pop up

Cult US naturopathic beauty brand Naturopathica is launching in the UK via a dedicated e-commerce site and London pop up shop this autumn.

Founded in New York in 1995 by wellness expert Barbara Close, the Naturopathica brand includes a premium line up of naturopathic skin and body products, plus three spa locations in and around New York.

The brand is also available via a network of spa partners across the US.

Formulations include proven botanicals like oats, aloe, and seed oils to nourish the skin, combined with cosmeceuticals and proven dermatological actives, such as plant stem cells, retinol, and glycolic acid, to deliver visible results.

The brand will launch in the UK on 15 October, supported by a pop-up-shop in Marylebone between 8 and 21 November.

Best-sellers in the Naturopathica skincare range include its Manuka Honey Cleansing Balm, Plant Stem Cell Booster Serum and Calendula Essential Hydrating Cream.