Neutrogena UK named Official Beauty Partner of The BRIT Awards

Neutrogena UK has been announced as the Official Beauty Partner of The BRIT Awards 2026, marking a major cultural moment for the science-led skincare brand.

Unveiled today, the partnership positions Neutrogena at the centre of the BRITs’ red-carpet and backstage beauty moments, with a focus on what the brand describes as "Main Character Energy" - championing hydrated, healthy-looking skin as the foundation for standout makeup and confidence-led self-expression.

As part of the collaboration, artists, presenters and industry guests attending the ceremony will have access to a curated selection of Neutrogena skincare, including the Hydro Boost Water Gel Moisturiser and Collagen Bank Reviving Eye Gel Cream, designed to deliver glow and hydration ahead of one of the most-watched nights in British music.

The partnership extends beyond the live event itself, with integrated content planned across the BRIT Awards platform. Fans will gain access to exclusive red-carpet interviews spotlighting how Neutrogena skincare has been used as the base for the night’s on-screen beauty looks.

Anthony Dunn, Marketing Director of Skin Health and Hair Northern Europe at Neutrogena UK & Ireland, said: "At Neutrogena, we are passionate about helping feel confident in their skin whilst encouraging them to bring that ‘Main Character Energy’ and what better place to do this than The BRITs, where performance, music and talent are celebrated. We are delighted about this partnership and looking forward to bringing that added glow to this year’s ceremony."

Neutrogena’s presence will roll out in the lead-up to and throughout the awards on Saturday 28 February, which this year takes place outside London for the first time, hosted at Manchester’s Co-op Live.