New data reveals 'skyrocketing' demand for cosmetic treatments

Thérapie Clinic has revealed a shift in consumer priorities and trends, including "skyrocketing" demand for cosmetic injections and men’s grooming services.

With demand for both cosmetic treatments and wellness initiatives surging, the UK-based company highlights that consumers are prioritising self-care and have confidence in non-surgical aesthetics as a mainstream self-care choice.

Appointments for cosmetic injections have lifted 36%, 56% and 173% against 2023, 2022 and 2021, respectively.

It comes amid a surge in client numbers, up 40% vs 2023, 22% vs 2022, and 95% vs 2021. Sales growth has also increased 32% compared to 2023 and 111% against 2021.

The growth in appointments and new clients reveals a deeper cultural shift, with aesthetic treatments no longer a luxury for the few but a mainstream choice for the many.

Anti-wrinkle injections are particularly popular within the cosmetic injections space, with appointments alone up 29% in comparison to 2023, as well as 287% against 2021.

New clients opting for these injections also grew 135% since 2021, demonstrating the appeal to first-time users.

Thérapie Clinic has also shared that men’s grooming services have risen in demand, led by laser hair removal.

Sales for men’s laser hair removal are up 85% overall and 33% in the UK. Top treatments include full back, shoulders, chest, stomach, and back of neck for the second year running.

The trend highlights a growing change in attitudes towards male grooming and self-care, reflecting a societal shift in embracing aesthetics and wellness for all genders.

With over 70 clinics nationwide and an ethos centred on delivering safe, affordable, and effective treatments for everyone, Thérapie Clinic attempts to make these services accessible and normalised for men across the UK.

It comes amid "record-breaking" growth for the business last year, cementing its position as a "leader" in non-surgical treatments across the UK and beyond.