New plant-powered skincare brand DaisyFace debuts
A new plant-powered skincare brand that combines the power of Daisy Stem Cells with multi-tasking formulations has launched for the first time.
Founder Daisy Schaffer establishes DaisyFace to end her search for something that she and her two sisters (each with very different skin types) could all use on their skin.
One of triplets, she became convinced that one simple, multi-tasking routine could suit them all, leading to the creation of a simple, plant-powered range that combines her love of skincare with her passion for sustainability.
Born out of the idea that all complexions can benefit from the same gentle yet positive care, the new skincare brand features two key daisy-derived ingredients in every product.
Extracted from the heart-leaved globe daisy, Globularia Cordifolia, the Daisy Stem Cells are cultivated in a lab using 'green' biotechnology to create this sustainable ingredient.
Described as "bodyguards" for skin cells, these are clinically proven to reduce the visible signs of skin inflammation whilst working to regenerate, protect, and detoxify skin.
Meanwhile, the Daisy Oil contains a combination of antioxidant polyphenols, which help defend skin from free radicals, support skin healing, and help reduce the appearance of dark spots whilst brightening skin.
The brand initially launches with five products, including a cleanser, exfoliator, toner, eye cream and face cream.
Each product is also housed in refillable packaging, supporting Schaffer's belief that "beauty products should be a pleasure to see and use, with sustainability at its core".
"I am beyond thrilled to finally introduce DaisyFace, a skincare line that reflects my personal journey," Schaffer told TheIndustry.beauty.
"Working in tandem with a UK-based lab, we uncovered the incredible power of Daisy Stem Cells and Daisy Oil. Together, we created a plant-powered routine that simplifies skincare while staying true to my passion for sustainability. DaisyFace products are all refillable, recyclable, and housed in truly beautiful packaging.
