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Oh My Cream opens second store in London

Sophie Smith
07 December 2022

French beauty retailer Oh My Cream has opened its second UK store on King's Road, London.

Founded in 2013 by Juliette Levy Cohen, Oh My Cream is known for its range of third-party beauty brands and products across skincare, bodycare, haircare and makeup. With 22 stores in France and its own skincare line, the UK expansion marks the next chapter for the brand.

The new store houses a curated selection of brands, including Tata Harper, Dermalogica, Sunday Riley, Susanne Kaufmann and Augustinus Bader, as well as Oh My Cream's own-brand products.

Designed by architect Camille Chasseriau, the space also offers free skincare consultations and face treatments.

The opening follows the recent launch of Oh My Cream's first UK store on London's Westbourne Grove.

Juliette Levy Cohen, Founder of Oh My Cream, said: “I love coming to London for shopping but felt like it was missing a new generation of beauty destination.

"Following Oh My Cream’s success in France, London as the first step of our international expansion was a no-brainer for me.We are convinced that our physical presence and tailored approach to skincare is unique and super differentiating. Our ambition is for Oh My Cream to become the favourite (clean) beauty destination in the UK.”

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