Phase Eight, Hobbs and Rituals open at St David’s in Cardiff

Women’s fashion brands Phase Eight and Hobbs and wellness and lifestyle brand Rituals have today been announced as a trio of new openings at the St David’s shopping centre in Cardiff – totalling over 7,000 sq ft.

Phase Eight’s 2,135 sq ft store is adjacent to Kurt Geiger, and is joined by a 3,024 sq ft unit for sister brand, Hobbs, on the Lower Grand Arcade, while Rituals completes makes its Welsh debut with a 1,875 sq ft boutique.

Caraline Money, Retail Director for TFG London, which owns Phase Eight and Hobbs, commented: “We were drawn to St David’s because of its high footfall and strong catchment, as well as its variety of choice and complementary operators. We are in a great location, surrounded by top quality brands, and are looking forward to welcoming guests in the run-up to the festive season.”

Commenting on behalf of the St David’s Partnership, Russell Loveland, Senior Channel Director for Landsec, added: “St David’s has proven its resilience over the course of the last 18 months. The opening of these well known premium brands is part of our ongoing commitment to provide guests with a varied offering, and working closely with brands to create flagship stores and experiences throughout our portfolio.”

The latest openings form part of the 68,000 sq ft of new lettings announced at St David’s in 2021, including national debuts for several global names, such as Zara, Breitling and Morphe.