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Revolution Beauty appoints former No7 exec as Global Brand Manager

Sophie Smith
26 March 2025

Revolution Beauty has named Neha Patel as Global Brand Manager as the business continues its turnaround.

TheIndustry.beauty

Patel joins Revolution Beauty from No7, where she served as Global Assistant Brand Manager for over two years. She was replaced at No7 by Leanne Carden last month.

Prior to this, Patel held the position of Brand Market Coordinator at Estée Lauder-owned skincare brand Clinique.

Confirming the new appointment on LinkedIn, Patel said: "I am happy to share that I am starting a new position as Brand Manager at Revolution Beauty."

The news comes as Revolution Beauty undergoes a revamp, putting a turbulent few years behind it, including a dispute with its former boss and a spat with shareholder Boohoo.

The company has been taking action to simplify its product offering and ramp up clearance promotions to shift old stock.

Earlier this year, Revolution Beauty reported progress across its plan, with sales of core ranges picking up pace. However, it warned that annual sales were set to tumble after online trading weakness in December and delays to retail launches.

Founded in 2014, Revolution Beauty is dedicated to offering high-quality, cruelty-free beauty products for all. With a focus on inclusive shades and affordable pricing, the brand puts its community at the heart of its operations.

Read TheIndustry.beauty's interview with Chief Marketing Officer Alison Hollingsworth on the company's community-driven approach to product development and marketing.


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