Skin Rocks lands at John Lewis as retail growth continues

Skin Rocks by Caroline Hirons has lauched at John Lewis, marking a further expansion of its UK retail footprint.

Following the opening of its flagship counter at Liberty in 2024 and more recent growth within Space NK, the full Skin Rocks range is now available online and in select John Lewis stores.

Additional in-store locations are expected to follow in the coming months, with details to be announced "in due course".

The move is intended to broaden the brand’s reach and increase accessibility for customers nationwide.

According to the company, the partnership will support "continued brand awareness and growth" within the British skincare market.

Hirons said the launch represents a significant milestone for the business, which debuted in 2022.

"John Lewis is a British institution built on quality, integrity and exceptional customer experience, and I am thrilled to be bringing Skin Rocks to its doors, and to many more faces across the country, just three years from launching the brand. We can’t wait to see you in store," she added.

Hirons, an advanced aesthetician and skincare expert, began her career on the shop floor before establishing a prominent industry presence through her blog, launched in 2010, and subsequent social media platforms.

In 2022, she introduced Skin Rocks as a results-driven skincare line. More recently, she unveiled Skin Rocks PRO, a professional-focused extension of the brand designed to support in-clinic treatments.