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Soho House launches new skincare brand

Sophie Smith
10 March 2022

Soho House has launched a new skincare brand, Soho Skincare, aiming to offer "hardworking" formulas that target the effects of global travel, pollution and fatigue.

All formulas in the new range are vegan, cruelty and silicone-free, with non-eco toxic ingredients. Soho Skin's packaging is also widely recyclable, with the use of FSC paper and glass bottles across most of its products.

The new range is currently available exclusively in Soho House & Co bedrooms, with a public retail launch this summer.

In an announcement on LinkedIn, MD of Soho House, Aalish Yorke-Long said: "I had the greatest pleasure to work with many inspiring women on this journey: a team of world-leading cosmetic scientists, visionary brand strategists, our wonderful membership community, energetic sales teams, tenacious logistics and planning experts, smart finance specialists, highly experienced beauty therapists and so many more.

"In a world designed by men for men, each of these women has become a respected expert in her field against the odds and I couldn’t be more grateful. Because together, and shoulder to shoulder with a team of equally brilliant men, we have created something exceptional."

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