STELLA by Stella McCartney partners with 'global pioneers' for new initiative
STELLA by Stella McCartney has collaborated with five "global pioneers" to amplify their voices and inspire action around climate activism, environmental issues and animal rights.
The new initiative features five eco-conscious activists and campaigners, known for their innovation and advocacy across environmental, social activism and philanthropy.
The Stella Voices initiative includes:
- Dr Jane Goodall DBE, Founder of the Jane Goodall Institute and UN Messenger of Peace.
- Xiye Bastida, UN Spirit Award recipient and Co-founder of the Re-Earth Initiative.
- Poppy Okotcham, who describes herself an "ecological home grower".
- Tammy Gan, who describes herself as an "activist-in-progress, digital creator and communicator".
- Christabel Reed, Founder of EcoResolution and Earthed.
Commenting on the initiative, Stella McCartney said: “Our brand is committed to driving change, and amplifying the important messages of these five incredible change-makers. I am thrilled to be collaborating with them, building together this bold community who believe in doing things differently."
Last year, Stella McCartney launched her conscious skincare line with LVMH. The brand uses vegan ingredients to support the skin's regeneration. Its products include a cleanser, serum and face cream.
Read TheIndustry.beauty's In-depth: A look at the new skincare line from Stella McCartney and LVMH.
