The business of running: Trainer sales and fitness apps boom in lockdown
08 June 2020
Running in the UK has been booming for years, with Parkrun events attracting hundreds of thousands each Saturday and amateur athletes comparing their fastest times on new tracking apps.
That trend has only accelerated under the coronavirus lockdown, albeit in a more solitary way. As normal life has ground to a halt, huge numbers of Brits have used their daily allowance of exercise to hit the streets and local trails, and discovered the virtues of a cheap and convenient form of exercise.
Read the full story on City AM.