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The story of a £4 Boohoo dress: cheap clothes at a high cost

The Guardian
24 June 2019

It comes in red, mustard and black, in sizes 6 up to 16; the bandeau bodycon minidress, is, according to the online retailer Boohoo, “perfect for transitioning from day to play”.

It is not so much the styling and colour, but the price of the £5 dress – reduced this week to just £4 – which attracts thousands of the thriving retailer’s 5 million UK customers to add it to their online shopping bag, click and pay.

Read the full article at The Guardian.


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