Redken is a professional haircare brand founded in 1960 by American actress Paula Kent and her hairdresser Jheri Redding. Combining science with beauty, the brand revolutionised the industry by developing protein-based products that respected the hair’s natural chemistry. Now a global leader in salons, Redken offers innovative haircare, colour, and styling solutions, trusted by professionals and consumers alike for healthy, strong, and vibrant hair.

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