Sweed is a Swedish beauty brand founded in 2016, renowned for its innovative approach to enhancing natural beauty. Known for high-quality, vegan, and cruelty-free products, Sweed offers a range of lash, brow, and makeup essentials designed to empower self-expression.
From its iconic false lashes to its award-winning makeup, Sweed merges Scandinavian minimalism with professional-grade performance, earning a global following among beauty enthusiasts and professionals alike.
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