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United Perfumes develops home fragrance portfolio with new partnership

Sophie Smith
04 March 2022

Fragrance group United Perfumes has expanded its international distribution portfolio by partnering Kering Group's luxury lifestyle company Ginori 1735.

United Perfumes is a license holder and distributor working across a portfolio of global luxury fragrance brands including Anya Hindmarch Smells, Ostens and Cire Trudon.

Developing its home fragrance portfolio, United Perfumes will see Ginori 1735 launch two new fragrances. The ‘La Compagnia Di Caterina’ collection will feature scented candles designed in a range of sizes and colours, along with incense burners and room diffusers.

The working relationship between United Perfumes and Ginori 1735 is also set to expand further later this year encompassing new designer-led collections.

Laurent Delafon, Co-founder of United Perfumes, said: “Working with Ginori 1735 is a logical next step for United Perfumes, as we always aim to bring to the market the next progression in the home fragrance world. The marriage of artistic craftsmanship, the unadulterated creative vision of Luca Nichetto and the refillable element of the range make La Compania Di Caterina a unique and sophisticated offering that we are placing with the top retailers in our network."

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