The No7 Beauty Company has launched the UK\u2019s first industry-endorsed \u2018Beauty Academy Skin School\u2019 for its No7 and Liz Earle beauty advisors, as it seeks to offer its customers elevated levels of skincare advice.<\/p>\n
<\/p>\n
The year-long training programme, which will be given to all 1,600 No7 and Liz Earle beauty advisors, has been endorsed by the International Beauty Therapy and Cosmetology (CIBTAC) and designed to equip advisors with \u201cscientifically based, personalised advice\u201d for all customers, \u201cregardless of age, ethnicity and differing skin concerns.\"<\/strong><\/p>\n The initiative was created after 78% of 13,500 beauty consumers worldwide told No7 Beauty Company they would be interested in seeking future skincare advice if it was freely available.<\/p>\n Developed by the No7 Beauty Company\u2019s Global Beauty Academy, in partnership with the University of Manchester, topics include the needs of different skin tones, menopausal skin and how to support the beauty needs of those living with cancer<\/p>\n Insights and input have also been received from a variety of industry experts including menopause specialist and founder of The Menopause Charity and the Balance Menopause App Dr Louise Newson, aesthetician and founder of the Black Skin Directory Dija Ayodele and Macmillan Cancer Support.<\/strong><\/p>\n UK beauty advisors began their training in May, with their counterparts in the US set to start receiving it in 2022.<\/p>\n No7 Beauty Company head of global beauty academy Lavinia Moxley said: \u201cWe are delighted to announce the launch of Skin School and thrilled to have the support from CIBTAC.<\/p>\n \u201cAs the first point of call for many women looking for beauty advice, our beauty advisors have vast experience and expertise in helping women find the right skincare products for their specific needs.<\/p>\n \"Skin School builds on this rich heritage, ensuring that they continue to give customers highly personalised advice that is tailored to their skin and beauty needs, and based on the latest scientific developments and understanding of the skin.\u201d<\/p>\n Lesley Blair, chief executive officers and chair, BABTAC and CIBTAC added: \u201cNo7 and Liz Earle are household beauty brands rooted in expertise and knowledge with a unique position to speak to UK women on every level and at every age.<\/p>\n \"This is why we are thrilled to partner with No7 Beauty Company to ensure their beauty advisors will undergo a globally recognised CIBTAC endorsed training and education programme.<\/p>\n \"Having worked with No7 Beauty Company very closely, we are confident that each advisor will feel prepared and informed with the knowledge needed to help women make the right decision for their beauty needs.\u201d<\/p>\n The programme will consist of the following modules:<\/p>\n The No7 Beauty Company has launched the UK\u2019s first industry-endorsed \u2018Beauty Academy Skin School\u2019 for its No7 and Liz Earle beauty advisors, as it seeks to offer its customers elevated levels of skincare advice.<\/p>\n","protected":false},"author":82,"featured_media":144081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[16710,17579,17921,16707],"acf":[],"yoast_head":"\n\n