{"id":165060,"date":"2021-06-08T09:38:37","date_gmt":"2021-06-08T08:38:37","guid":{"rendered":"https:\/\/theindustry.beauty\/asos-invests-in-growing-beauty-offer-with-new-lush-deal\/"},"modified":"2022-01-13T09:42:08","modified_gmt":"2022-01-13T09:42:08","slug":"asos-invests-in-growing-beauty-offer-with-new-lush-deal","status":"publish","type":"post","link":"https:\/\/theindustry.beauty\/asos-invests-in-growing-beauty-offer-with-new-lush-deal\/","title":{"rendered":"ASOS invests in growing beauty offer with new Lush deal"},"content":{"rendered":"<p>ASOS has entered into a new partnership with Lush, allowing it to further grow its successful Face + Body offer with a new line-up of freshly-made Lush products and exclusive skincare and bath sets.<\/p>\n<p><!--more--><\/p>\n<p><strong>Offering more than 200 new, cult and exclusive brands across skincare, haircare, makeup and tanning, ASOS's Face + Body offer is now a key growth area for the etailer, with the category having experienced \"record growth\" of 114% in the six months to 28 February.<\/strong><\/p>\n<p>The new Lush range includes exclusive new Lush sets, such as The Best Before Bed Bathing Duo (\u00a312) and Best for a Clear Face set (\u00a319) which feature a wide array of Lush's \u201chandmade heroes,\u201d plus a selection of its signature shampoo bars.<\/p>\n<p><strong>Each product features a Lush code, which customers can scan using the Lush app to learn more about its ingredients, benefits and use.<\/strong><\/p>\n<p>Lush has also created a limited-edition bath bomb exclusive to ASOS in celebration of the launch.<\/p>\n<p>Infused with mood-boosting scents of Sicilian red mandarin, patchouli and cedarwood oil, the new bath bomb is available as part of a duo (\u00a310) alongside Lush\u2019s best-selling Intergalactic variant.<\/p>\n<p>The ASOS Face + Body offer now includes more than 200 new, cult, and exclusive brands with over 10,000 products to choose from across skincare, haircare, makeup and tanning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASOS has entered into a new partnership with Lush, allowing it to further grow its successful Face + Body offer with a new line-up of freshly-made Lush products and exclusive skincare and bath sets.<\/p>\n","protected":false},"author":82,"featured_media":144107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[7329,10148,21,9614],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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