{"id":182370,"date":"2021-10-14T09:23:05","date_gmt":"2021-10-14T08:23:05","guid":{"rendered":"https:\/\/theindustry.beauty\/?p=182370"},"modified":"2022-01-13T09:41:58","modified_gmt":"2022-01-13T09:41:58","slug":"cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change","status":"publish","type":"post","link":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/","title":{"rendered":"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change"},"content":{"rendered":"

Cult Beauty<\/a>\u00a0co-founder & co-CEO Alexia Inge has written an open letter to the government calling on MPs to \u2018Join The Menopause Revolution\u2019<\/a> and help to change the way that society views and treats the menopause.<\/p>\n

<\/p>\n

The online beauty retailer, which has recently implemented a number of internal changes to better support those experiencing the different stages of menopause, is also urging other retailers to join it in innovating their policies.<\/p>\n

Cult Beauty itself has created a new \u2018Menopause Policy\u2019 in a bid to help drive change and \u201camplify the conversation\u201d around menopause.<\/strong><\/p>\n

It is also training its Cult Concierge team to better understand menopause symptoms, so that they can give more informed support to customers from a beauty and wellbeing perspective.<\/p>\n

The etailer now also offers a vast range of \u00a0Menopause support products including \"game-changing skin care<\/a> ranges\" to hormone-regulating supplements and menosupport balms and lubricants.<\/p>\n

In a post on Instagram, Inge said: \u201cMenopause affects 51% of the population, \u00be of those people have uncomfortable symptoms, \u00bc have severe symptoms and 1 in 10 women end up leaving the workplace because of unsupported menopause issues.\u201d<\/p>\n

\u201cMost GPs are not adequately trained in the menopause, most private insurance policies don\u2019t even cover the menopause and most workplaces don\u2019t have a menopause policy. Taking the social care responsibility out of the equation, this is simply bad maths!<\/p>\n

\u201cThis open letter is also about registering what we are doing as a company in the hope that it inspires others to do the same.<\/strong><\/p>\n

\u201cCult Beauty didn\u2019t have a menopause policy and this summer we created one, and while we were there we updated our maternity, IVF and miscarriage policy to ensure we are supporting our female, (and some trans or non-binary) employees through their reproductive lifecycles.\u201d<\/p>\n

The open letter calls on MPs to support the cross party backed Menopause (Support & Services) Bill that is due to have its second reading in the House of Commons on 29 October.<\/strong><\/p>\n

To reach the milestone, 100 MPs must support the bill on the 29th<\/sup>.<\/p>\n

The Bill has the power to provide access to support services for those experiencing the different stages of the menopause, including the exemption of HRT from NHS prescription charges.<\/strong><\/p>\n

\u201cIn supporting this critical campaign, Cult Beauty along with the Menopause APPG aims to trigger a shift in the way society supports women, non-binary and trans people through this time, not just medically and emotionally but at work and home too \u2013 and influence other businesses to innovate their policies,\u201d Inge added.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u2026 ...<\/a><\/p>\n","protected":false},"author":82,"featured_media":141616,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[16806,16807,21331,21442],"acf":[],"yoast_head":"\nCult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.beauty\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-14T08:23:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-13T09:41:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theindustry.beauty\/wp-content\/uploads\/2021\/07\/alexia-inge-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"982\" \/>\n\t<meta property=\"og:image:height\" content=\"840\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Gaelle Walker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gaelle Walker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/\",\"url\":\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/\",\"name\":\"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty\",\"isPartOf\":{\"@id\":\"https:\/\/theindustry.beauty\/#website\"},\"datePublished\":\"2021-10-14T08:23:05+00:00\",\"dateModified\":\"2022-01-13T09:41:58+00:00\",\"author\":{\"@id\":\"https:\/\/theindustry.beauty\/#\/schema\/person\/148dcd61e003a0dab9b6ae0a9fcab06a\"},\"breadcrumb\":{\"@id\":\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/theindustry.beauty\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/theindustry.beauty\/#website\",\"url\":\"https:\/\/theindustry.beauty\/\",\"name\":\"TheIndustry.beauty\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/theindustry.beauty\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/theindustry.beauty\/#\/schema\/person\/148dcd61e003a0dab9b6ae0a9fcab06a\",\"name\":\"Gaelle Walker\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/theindustry.beauty\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/decdeceae2b9ce6cfc3a81f3ce8bb06e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/decdeceae2b9ce6cfc3a81f3ce8bb06e?s=96&d=mm&r=g\",\"caption\":\"Gaelle Walker\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/","og_locale":"en_GB","og_type":"article","og_title":"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty","og_url":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/","og_site_name":"TheIndustry.beauty","article_published_time":"2021-10-14T08:23:05+00:00","article_modified_time":"2022-01-13T09:41:58+00:00","og_image":[{"width":982,"height":840,"url":"https:\/\/theindustry.beauty\/wp-content\/uploads\/2021\/07\/alexia-inge-1.png","type":"image\/png"}],"author":"Gaelle Walker","twitter_card":"summary_large_image","twitter_creator":"@theindustryfash","twitter_site":"@theindustryfash","twitter_misc":{"Written by":"Gaelle Walker","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/","url":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/","name":"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change - TheIndustry.beauty","isPartOf":{"@id":"https:\/\/theindustry.beauty\/#website"},"datePublished":"2021-10-14T08:23:05+00:00","dateModified":"2022-01-13T09:41:58+00:00","author":{"@id":"https:\/\/theindustry.beauty\/#\/schema\/person\/148dcd61e003a0dab9b6ae0a9fcab06a"},"breadcrumb":{"@id":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/theindustry.beauty\/cult-beauty-innovates-menopause-support-and-calls-on-mps-and-retailers-to-drive-change\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/theindustry.beauty\/"},{"@type":"ListItem","position":2,"name":"Cult Beauty innovates menopause support and calls on MPs and retailers to drive change"}]},{"@type":"WebSite","@id":"https:\/\/theindustry.beauty\/#website","url":"https:\/\/theindustry.beauty\/","name":"TheIndustry.beauty","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theindustry.beauty\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/theindustry.beauty\/#\/schema\/person\/148dcd61e003a0dab9b6ae0a9fcab06a","name":"Gaelle Walker","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/theindustry.beauty\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/decdeceae2b9ce6cfc3a81f3ce8bb06e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/decdeceae2b9ce6cfc3a81f3ce8bb06e?s=96&d=mm&r=g","caption":"Gaelle Walker"}}]}},"modified_by":"Antony Hawman","_links":{"self":[{"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/posts\/182370"}],"collection":[{"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/comments?post=182370"}],"version-history":[{"count":4,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/posts\/182370\/revisions"}],"predecessor-version":[{"id":182494,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/posts\/182370\/revisions\/182494"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/media\/141616"}],"wp:attachment":[{"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/media?parent=182370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/categories?post=182370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theindustry.beauty\/wp-json\/wp\/v2\/tags?post=182370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}