Boots launches new recycling scheme with Scan2Recycle

British health and beauty retailer, Boots has launched a new recycling scheme in collaboration with Scan2Recycle.

The scheme encourages customers to bring back hard-to-recycle health, beauty and wellness product packaging and receive reward points in return.

The scheme will be available in 50 Boots stores, with shoppers receiving 500 Advantage Card points for every five products recycled, amounting to £5 to spend in store.

The retailer’s scheme will accept packaging from any brand, including those not stocked at Boots.

Boots has employed Scan2Recycle technology, which means customers can track how much packaging they have recycled and view what new products are being made from their recycled material by Boots’s recycling partner, ReWorked.

Customer can scan the packs on the Scan2Recycle website using a mobile phone, before heading to a participating Boots store to deposit them at an in-store recycling point.

The empties will be returned directly to ReWorked where they are formed into new products.

Joanna Rogers, Trading Director and VP of Beauty at Boots said: ‘To help our customers shop and consume more sustainably, we’re excited to launch the most inclusive recycling scheme on the market.”

“Customers will be able to recycle even the most difficult health, beauty and wellness empties, from old mascaras and empty toothpaste tubes to finished lipsticks and empty vitamin pots. Our customers can then feel even better about treating themselves with their Boots Advantage Card points.”

Boots also recently announced it will be re-introducing testers, makeovers and brow services in-store, following more than five months of disruption due to the COVID-19 pandemic.