Follow us

Lush brings a Bridgerton collaboration to the ton

Chloe Burney
07 May 2024

Lush has been on a roll in terms of its blockbuster collaborations in recent months. After the Lush x Shrek collection brought customers to the swamp, now, in a dramatic turn of events, the ton is invited to step into the dapper world of Bridgerton with the beauty brand’s latest launch.

The Lush x Bridgerton collection debuts a series of products to compliment the most enticing release of the summer entertainment calendar: none other than Netflix and Shondaland’s third instalment of Bridgerton, which premieres on 16 May.

The limited-edition, six-piece range will be available from today exclusively via the Lush app and from 9 May at Lush stores and Lush.com while supplies last. As usual, the range is formulated using only the finest, ethically sourced ingredients.

The union brings divine floral scents including rose absolute, sweet pea and freesia to beauty and Bridgerton fans alike.

Melody Morton, Creative Concepts Director at Lush, said: "Bridgerton is a global phenomenon with incredible reach. We love the intriguing, decadent escapism that it brings to viewers, which aligns perfectly with what fans have come to know and expect from Lush. The product range showcases the lovely, rich fragrances we use at Lush and we’re thrilled to share them with a wider audience."

In celebration of the launch, Lush is transforming its Oxford Circus flagship into a Bridgerton-inspired house. Free to the public from 9-23 May, visitors can enter the drawing room to receive a complimentary tea menu inspired by the series. The space will be complete with regency-style furniture, a grand piano and hanging flowers for photo opportunities galore.

The Lush x Bridgerton Range

Lush x Bridgerton Perfume, £35

Created by Perfumer Emma Vincent for her own nuptials, this fragrance boasts a blend of heady and romantic florals, along with a tea garden’s worth of mint, sage and rosemary.

Two Families Bath Bomb, £5

The bath bomb presents a union of two complementary fragrances, sandwiched together with cocoa butter to soften and soothe.

See And Be Seen Rose-Scented Body Wash, £18

The sweet and silky lemon-rose wash is spotlight-ready.

Bee Solid Body Balm, £10

This custard-scented balm can be applied anywhere the skin cries out for hydration. It boasts a decadent blend of butters and essential oils, including Fair Trade organic cocoa butter, organic illipe butter, and Fair Trade organic mango butter.

Creme Anglaise Body Lotion, £14

A banquet of delights including sweet vanilla, creamy cocoa butter, and a fresh green note of meadowsweet.

Colour, Clarity, Carat, Cut Bath Bomb, £7

Fill the bath and drop in this seasonal jewel, then watch it fizz across the water with colour, sparkle and an uplifting citrus scent.

This isn't Lush's first foray into the world of cinema. Back in March, the cosmetics company celebrated the launch of its recently launched Shrek collaboration with a fairground-inspired pop-up in London's Soho. The space was based on the film's fictional city of Duloc and was designed to make visitors "feel as though they have stepped into a fairground far, far away".


Free NewsletterVISIT TheIndustry.fashion
cross