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Lush launches new lockdown-inspired haircare range

Gaelle Walker
31 August 2021

Lush has launched two new “saviour” haircare products inspired by the trials of lockdown hair-styling.

Available in stores and online now, the new Wig Hair Trainer and Infra Wig Soft Hair Gel products were developed by Lush Co-founders Helen Ambrosen and Mark Constantine, to help Constantine “cope” with his lockdown hair.

With an rrp of £8 for 100g, Wig Hair Trainer offers a matte, firm-hold, no-product look “to keep hair looking trim between trims.”

Regular use trains hair to stay in a preferred style.

Lush’s Infra Wig product meanwhile, offers an invisible, no-crunch gel for subtle hold and supple styles.


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