Tom Ford Beauty appoints new Global General Manager

The Estee Lauder Companies has promoted Dexter King to the role of Senior Vice President, Global General Manager of Tom Ford Beauty.

He will report to Guillaume Jesel, President and CEO of Tom Ford and Luxury Business Development at ELC, in this new role. 

King has been with Tom Ford Beauty for nine years, working in a number of leadership roles, including most recently as Senior Vice President of Global Marketing and Strategy, and prior to this as SVP, General Manager, International and Global Strategy.

In close partnership with Jesel, under King’s leadership of Strategy and International, the brand said it has elevated key Tom Ford fragrances to the luxury tier, accelerated its channel strategy, and achieved exceptional growth and share gains across key markets.

"Dexter’s multi-faceted leadership experience at Tom Ford Beauty has been instrumental in helping the brand achieve exceptional global growth," said Jesel.

"His deep understanding of luxury, the importance of aspirational local relevance, and his command of the strategic growth opportunities in the luxury sector make him well-suited to lead the continued global momentum of Tom Ford Beauty."

In this new role, King will lead the brand's team in all aspects of category, channel and geography strategic growth plans.

As part of this, he will focus on driving its luxury beauty positioning through "world-class innovation across makeup, fragrance and skincare and continue to elevate the brand’s signature storytelling of modern luxury glamour and amplifying individual beauty".

He will also join the extended Executive Leadership Team at the Estée Lauder Companies.

The Estée Lauder Companies has been creating beauty and fragrance for the Tom Ford brand since 2006.

It later announced the acquisition of the wider Tom Ford brand for $2.8 billion in November 2022, making it the sole owner of the business and all its intellectual property.