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Vegan marketplace receives £400,000 investment

Marcus Jaye
21 July 2021

Online vegan fashion marketplace, Immaculate Vegan Ltd., has successfully raised its first round of investment, securing £400,000 from a number of leading investors, including an award-winning angel investment fund.

ImmaculateVegan is described as the world’s leading premium fashion, beauty and lifestyle online marketplace that sells only 100% vegan products.

Since launching in 2019 the company has grown to carrying over 100+ vegan brands and thousands of products, and its monthly sales have trebled year-on-year within its key target markets of UK, US and Europe. Q2 2021, has seen its highest quarter yet, with turnover ahead of target.

This first funding round will be used to invest in large scale digital marketing campaigns in order to drive new customer acquisition; and in developing the platform and the customer experience. Investors include SFC Capital, Bran Investments, Edwin Goodman and Beyond The Polaris.

Annick Ireland, Founder and CEO, Immaculate Vegan, said: “We have seen the tremendous growth in the vegan food industry over the last few years, and we firmly believe that vegan fashion is next. We’re already seeing huge growth in consumer demand for ethical and sustainable alternatives that are still beautifully designed, high quality and stylish, and Immaculate Vegan perfectly fulfils that need.”

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