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Always continues to "level-up" period education across UK

Sophie Smith
23 November 2023

With nearly one in three (32%) girls in the UK feeling scared about starting their first period, Always is helping to promote the importance of honest and relatable puberty and period education in schools.

Accessible education and open conversations about puberty and periods can help students embrace their changing bodies with confidence, creating a culture of acceptance and preparedness when it comes to periods and hormone cycles.

However, research reveals that 60% of UK students find puberty lessons in the classroom either embarrassing or uncomfortable, with one in three (32%) saying that their peers mess around or don’t pay attention during them.

To address this, Always is on a mission to "level-up" period education in classrooms across the UK as part of its 'Always About You' schools programme.

Always

Earlier this week, the programme was supported by actress and singer Molly Rainford  and GP Dr Aziza Sesay during a a special ‘Always Period Prep School’ event.

The session, which took place at Lilian Baylis School in London, kicked off with an educational talk between Rainford and Dr Sesay about the physical and emotional changes that can happen during monthly cycles, as well as some helpful advice.

This was followed by a creative workshop, allowing students to visually convey the tips they wish they had known and think other girls would benefit from - with some creations set to be used within the 'Always About You' programme.

The event is one of many activities Always is doing to "ensure that the content of its programme remains relevant, topical and engaging for young girls across the country".

It also builds on the brand's wider work on period education, including the frequent use of infographics and informative videos on social media.

Emma Gerrard, Brand Director at Always, said: “We’re proud of the Always About You programme and the evolution it has had over the years.

"We want to ensure that it continues to meet the needs of not just the students but the teachers who deliver the programme and days like this really allow us to listen and learn. The content needs to be engaging and relatable and what better way to do that than having the students help shape it.”


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