H&M, founded in Sweden in 1947 by Erling Persson, revolutionized fashion retail with its concept of offering trendy and affordable clothing.
Starting as a women's fashion store, H&M expanded globally, introducing men's, children's, and home collections. Known for collaborations with designers like Karl Lagerfeld and Versace, H&M has democratised fashion and pioneered fast fashion while gradually embracing sustainable practices. With a vast retail presence and online reach, it remains a leader in accessible style and continues to influence the fashion industry.
For more news about H&M, see our related stories below company information.
H&M handles their own PR.
Victoria Mackenzie - PR Manager
07881 316795/ 020 7434 8800
victoria.mackenzie@hm.com
Amy Moran - Fashion Press Officer
020 7434 8962
amy.moran@hm.com
Hannah Kingsman - Fashion PR Project Manager
07908 760951
hannah.kingsman@hm.com
Olivia Parker - Press Officer & Showroom Manager
020 7434 8953
olivia.parker@hm.com